Mad*Pow

MadPow is an experience design and behavior change agency. MadPow leverages strategic design and the psychology of motivation to create innovative experiences and compelling digital solutions that are good for people and business. MadPow embraces a systematic approach fueled by empathy and understanding behavior. The following are print and digital materials that represented the brand.

Mad*Pow
Behavior Change Design Agency

2019-2023

Portsmouth, NH & Boston, MA

Branding, Book Design, UX/UI

Collaborators/credits
Branding collaboration with Andrew Klein
Content strategy by Catalina Rojo Ianetta

Booklets
Service Booklets were made for each department/service offering at Mad*Pow to help convey the capabilities and scope of each department’s process. Insights and case study booklets for clients and exclusive members/partners

View more book design work for Mad*Pow:

View Book Design

Case Studies
Digital and booklet versions of case studies for clients and exclusive members/partners

View more UX/UI work for Mad*Pow:

View UX/UI

Social Media
The Art & Science of Engagement Carousel: An expert from Mad*Pow’s insight, The Art & Science of Engagement.

Social Determinants of Financial-Wellbeing Takeaway/Teaser
Poster/brochure hybrid. This interaction starts as a brochure piece and ends as a poster for members to enjoy.